PLG Romania
Selling out Romanian events.
Client
Our Services
- Performance Marketing
- Funnel Ads Strategy
- Ad Creative & Copy
- Campaign Optimization
CONTEXT
PLG Romania is the local arm of PLG, the Estonian group that runs ticketing in seven countries across Central and Eastern Europe. Here it owns Entertix, bilete.ro and Myticket, the platforms behind concerts, festivals, sports, theatre and cultural events all over the country.
The challenge? Thousands of events. Endless competition for attention. Our goal: reach the right people, drive conversions and keep tickets moving.
"When everyone’s promoting an event, precision beats volume."
Building the concept
We built a performance system designed for entertainment, full-funnel, high-impact, always learning.
From teasing the next big concert to retargeting fans who almost clicked “buy,” every ad was crafted with intent.
Our creative direction balanced clarity with energy, turning excitement into conversions and audiences into regulars.
Our role:
- Develop and manage multi-step funnel campaigns
- Optimize for link clicks, ROAS and event-specific conversions
- Create visuals and copy
Results
- Tickets sold. Every day.
- A partnership run on data, not on gut feel.
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