





Durex Brand Activation
We built a 25 sqm fast-track date experience where festival-goers could skip the small talk and dive straight into the fun part. In just 60 seconds, they grabbed a drink at a tiny restaurant, caught a clip at a tiny cinema, and hit the dance floor at a tiny club — all before walking out with a Durex condom in hand.
Because life’s too short for awkward dates.
Client:
Durex RomaniaBrief:
Make Durex the star of summer festivals with a playful brand activation that gets people… closer, faster.Date:
25/08/2024.
Category:
Share: